Let the Good Vibes Roll: Sushi Mas
Sushi Mas is one of our most celebrated projects 😌
We’re glad to have achieved a design that reflects its fast-casual concept of Japanese cuisine, and that consumers love to photograph.
Sushi Mas is a shining example of how innovative design can elevate the dining experience and positively impact brand perception. Its excellent culinary offering and stylish and relaxed interior create the perfect setting for diners to enjoy their dishes in a stimulating environment. Sushi Mas’s design sparks interaction and motivates people to share their visit on social media.
The Location
We were in charge of the design and execution of the first Sushi Mas restaurant in Aventura Park Square, a mixed-use real estate development that includes retail and luxury residences.
Aventura is conveniently located near Sunny Isles Beach, Bal Harbour, and other central neighborhoods like Brickell. It is also within close proximity to the two major airports in the city, namely Fort Lauderdale International Airport and Miami International Airport, both reachable within 20 to 30 minutes. Moreover, Aventura offers a wide selection of premier golf courses and scenic canals, making it a desirable destination for outdoor enthusiasts, particularly those passionate about water sports.
The Power of Design
According to a recent report from Ibis World (Sushi Restaurants Industry in the US – Market Research Report) a global market research company, the United States currently boasts 19,742 sushi restaurants, marking a 4% increase since 2022. The sector is expected to continue experiencing sustained growth, with sushi being more popular and accessible than ever before.
In a highly competitive scenario, interior design becomes an invaluable ally for businesses. To prove it, take a look at this glow-up:
Before Mico
The Benefits of a Well-Executed Design
Differentiate from the competition: Interior design can be a key tool for standing out from the competition. A visually appealing design has more chance of making a lasting impression on clients’ minds.
Reflect the brand’s identity: Interior design allows brands to convey their identity and values effectively. Through the choice of colors, materials, furniture, and decorative elements, a coherent atmosphere can be created to reinforce the brand image and forge an emotional connection with clients.
Attract visitors: Aesthetically pleasing spaces with intelligent layouts can pique people’s interest and motivate them to enter and explore.
Generate positive experiences: The layout, comfort, proper lighting, and smooth circulation all contribute to clients feeling comfortable and enjoying their visit. This can lead to more extended stays and potentially higher spending. It also helps to build client loyalty.
Additionally, the design optimizes the use of available space and ensures efficient product distribution and strategic display areas.
Interior and Exterior
Hover over the image to check the numbering.
1- Sushi Mas ceiling is the most eye-catching feature. It is a curved wooden design with built-in LED lighting.
2- The circular wooden slats create a warm and natural aesthetic. The elevated planters add a vertical dimension to the space, and the plants bring vitality and freshness. Moreover, the green color integrates perfectly with the brand’s color palette and, as a bonus, is associated with stress reduction and relaxation.
3- In the five arches of the walls, we installed a melamine design with hidden LED lights. The leather-upholstered seats, flush against the wall, allow for space optimization and provide greater seating capacity.
4- The beautiful colors of Sushi Mas convey a sense of warmth and good energy.
5- On the facade, the curved slats add a distinctive touch and certainly attract a lot of attention. The outdoor furniture is made of white resin, a material with many advantages for a commercial establishment, as it is durable, lightweight, versatile and easy to maintain.
Sushi Mas holds tremendous potential for expansion. Our studio’s design is specifically crafted to be replicated in multiple locations. The positive feedback and enthusiastic response from clients at the Aventura location further solidified our confidence in the concept’s scalability.
As always, we invite you to send your comments, and suggestions here or connect with us on our social media channels.
Have a wonderful week!
